Fathom Financial Analysis, Management & Reporting Blog

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Written by Andrew Webb | 29 December 2020 1:16:00 PM

Life doesn't come with a manual, but designing Advisory services now does.

If you're looking to design, price and deploy advisory service lines to your practice, look no further than Advisable. With nearly 200 videos from 35 contributors achieving over 4000 plays, it's clearly a great educational resource.

But for those of you that like a little more context to your content, as well as deeper, more actionable advice, we've produce the Advisable Guides

Each guide is built around one of the six Advisable core topics, Pricing, Service, Process, Marketing, Technology and Education, and is packed with the best tips from Advisable's video content supported by some more practical insights.


Pricing
One of, if not the, biggest sticking points when offering advice is what to charge.

Moving from per hour billing to a fixed fee takes courage and planning. After all, one piece of brilliant advice and foresight given in just 30 minutes could revolutionise a client’s business; you don’t want to charge for half an hour in a case like that. This guide explains how, and what, to charge clients so both parties feel valued. 

Process
A set of processes is key to securing clients and offering them advice

This guide shows you how to design a series of processes that ensure clients value your advisory service offering. From client onboarding, to implementing workflows, to how best to communicate with clients, it’s packed with advice and tips from our pioneering firms who’ve done this all before.

Service

Offering the right services is crucial for advisory, this guide will show you how

Advisory services come in all shapes and sizes, from financial planning to growth analysis. This guide explains how to tailor service lines and packages for clients so they, and you, get exactly what you need.

Marketing

Amazing, your firm is open for Advisory, but how do you let people know? Here’s how...

Marketing, especially now, is how clients find you and what services you offer. But ensuring marketing spend is targeted and tracked is crucial. This guide explains how to design a marketing plan that delivers.

Technology

How to find and use the apps, software and technology your clients need

There’s over a thousand accounting apps out there, how do you know which one’s best for you and your clients. In this guide you’ll learn how to work with technology to ensure clients are using apps that streamline your processes meaning you’ve more time to interpret the results.

 Education

Training and development are key for you and your team to stay on top of your game.

Accountants moving into providing advisory services need not only to educate their clients but also their team and themselves, so they’re up to date in terms of skills and experience. This is especially true as your firm grows and you build out a world class team.. 

 

 
We'd love to hear your feedback on our Advisable Guides, so please get in touch via our social channels and tell us how you're starting or expanding your advisory journey.