Case Study: Zenkeep

Zenkeep is a digital bookkeeping firm, based in McKinney, Texas, focused primarily on managerial accounting and providing relevant, reliable financial statements for their clients. Zenkeep originated in 2012 with just one director and has since, scaled the bookkeeping industry by utilizing the best processes and technologies to streamline small to…

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Case Study: Advivo Accountants and Advisors

Advivo is a proactive and highly innovative, client-oriented accounting firm based in Brisbane CBD focused primarily on business clients, the business owners and their SMSF. The firm changed its name to Advivo in 2014 and has been through a number of mergers and de-mergers over the years since original inception…

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Darren Root Insights: Episode 6

  How do Firms Get Started? Last week's episode, between Madeline Reeves and Darren Root, explained what sets Fathom apart in the accounting industry. This week they go into detail on how firms should get started. Including an exclusive article, The Big Brands are Coming…for Your Clients, written by…

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Darren Root Insights: Episode 5

  What Sets Fathom Apart? CEO of Rootworks, Darren Root and Director of Business Development of Fathom, Madeline Reeves, join us again for the fifth instalment of our ongoing six-part series. This week's topic delve's into the the unique features that differentiate Fathom in the accounting industry, as well as…

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Advisor Case Study: System Six Strategic Bookkeeping and Analysis

  We recently caught up with Jeremy Allen, founder and CEO of System Six, a strategic bookkeeping service helping high performance entrepreneurs achieve their business goals. Jeremy has an unparalleled passion for helping his clients succeed, which is why they turn to him for a precise analysis of their business…

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Darren Root Insights: Episode 4

  How Fathom Fits in a Firm Trailing from last week's discussion of App Selection Considerations, we join again with Darren Root, Chief Executive Officer of Rootworks and Madeline Reeves, Director of Business Development for Fathom for the fourth instalment of our ongoing six-part series. This week's topic covers how…

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Darren Root Insights: Episode 3

  App Selection Considerations Following last weeks conversation on The Biggest Obstacles Firms Face between Darren Root, Rootworks and Madeline Reeves, Fathom, this week they converse over the importance of app selection considerations for your business. "Deeper dive into selecting the right apps to support firms: accountant-friendly, connected and in…

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Darren Root Insights: Episode 2

  The Biggest Obstacles Firms Face Chief Executive Officer of Rootworks, Darren Root joins Fathom's Director of Business Development, Madeline Reeves for the second instalment of our ongoing six-part series. Following on from last week's Key Changes in the Accounting Profession, today we discuss the biggest obstacles firms face in…

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