---
title: Fathom Financial Analysis, Management & Reporting Blog | Customer Story (2)
description: Customer Story | Where we talk about all things financial analysis and management reporting within the accounting, bookkeeping, small to medium business and advisor world. (2)
---

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- Features 
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                            - [Indepth insights into business performance](https://www.fathomhq.com/features/financial-analysis)
                  - [![icon-reporting](https://blog.fathomhq.com/hubfs/Fathom%202021/Assets/icon-reporting.svg)](https://www.fathomhq.com/features/management-reporting) 
                            - [Management Reporting](https://www.fathomhq.com/features/management-reporting)
                            - [Create custom management reports](https://www.fathomhq.com/features/management-reporting)
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                            - [Cash Flow Forecasting](https://www.fathomhq.com/features/cash-flow-forecasting)
                            - [Cash flow forecasting and planning](https://www.fathomhq.com/features/cash-flow-forecasting)
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                            - [Consolidated Reporting](https://www.fathomhq.com/features/consolidated-financial-reporting)
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- Customers 
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                            - [Small and Medium Business](https://www.fathomhq.com/businesses)
                            - [Forecast and measure business performance](https://www.fathomhq.com/businesses)
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                            - [Haydenshapes](https://www.fathomhq.com/customers/haydenshapes)
                            - [Haydenshapes is a modern performance surfboard brand...](https://www.fathomhq.com/customers/haydenshapes)
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                            - [MAP](https://www.fathomhq.com/customers/map)
                            - [MAP offers a highly experienced finance function exclusively to...](https://www.fathomhq.com/customers/map)
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- Resources 
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- Features 
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    - [Consolidation](https://www.fathomhq.com/features/consolidated-financial-reporting)
    - [Benchmarking](https://www.fathomhq.com/features/group-benchmarking)
- Customers 
    - [Small and Medium Business](https://www.fathomhq.com/businesses)
    - [Accountants & Bookkeepers](https://www.fathomhq.com/business-advisors)
    - [Franchises & Groups](https://www.fathomhq.com/franchises)
- Resources 
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- Company 
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## [Expert Interview: Navigating Financial Modelling with Clients](https://blog.fathomhq.com/using-forecasting-to-navigate-financial-modelling-with-clients)

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### Popular articles

- [New: KPI Tracking Across Groups Plus Reporting Enhancements](https://blog.fathomhq.com/kpis-by-company-and-more)
- [11 Essential KPIs for Creative Agencies](https://blog.fathomhq.com/kpis-for-creative-agencies)
- [13 questions you can ask to pre-screen leads for your advisory firm](https://blog.fathomhq.com/pre-screening-for-advisory)
- [Using Fathom to streamline bookkeeping and build understanding](https://blog.fathomhq.com/customer-story-zenkeep-online-bookkeepers/)
- [Resources for designing and delivering advisory services](https://blog.fathomhq.com/resources-for-designing-and-delivering-advisory-services)

### Subscribe for updates

## [Taking the guesswork out of future growth: Using forecasting to help businesses get clarity](https://blog.fathomhq.com/customer-catch-up-ben-cooper-amplify)

 Meet Ben Cooper, founder of Amplify, and hear how he is helping business owners make better...

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## [UK accounting firm’s approach to rolling out Fathom with clients](https://blog.fathomhq.com/why-uk-firm-garbutt-elliott-are-giving-their-clients-direct-access-to-fathom)

 In this customer catch up we hear how the team at Garbutt + Elliott are rolling out Fathom to their...

## [How UK firm Alliotts are helping clients bounce back](https://blog.fathomhq.com/how-uk-firm-alliotts-are-helping-clients-bounce-back)

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## [How a UK top 20 firm found an easy solution to multi-currency consolidation](https://blog.fathomhq.com/moore-kingston-smith-uses-fathom-for-complex-multi-currency-consolidations)

 Moore Kingston Smith’s outsourcing team is always looking to improve efficiency in performing...

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 Joe Labdik is the CEO and founder of specialist medical equipment manufacturing firm, JSL...

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 Fathom customer Robin Johnson is the owner of the TaxAssist’s Norwich North franchise. He’s been in...

## [The five financial metrics creative agencies should track](https://blog.fathomhq.com/the-five-financial-metrics-creative-agencies-should-track)

 We know that running a creative agency is hard work. So keeping a close eye on key financial...

## [How DroneOps Group used Fathom to reduce costs](https://blog.fathomhq.com/droneops-group-used-fathom-to-reduce-costs)

 Grant Greeff is the CFO of the Drone Ops Group, based in South Africa. Six months ago he deployed...

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